Fundly News Roundup: Little Guys Make Big Impact

Many of the big nonprofits and charities across the country have been in operation for a long time, establishing a strong reputation and slowly gaining supporters. But even the most well-known organizations had to start somewhere, typically as a small group fighting for a cause. Today, social media platforms allow big and small groups alike to make a difference to reach more people with minimal investment. Social platforms enable fast dissemination of information to drive donations and awareness.

Class Supports Peer: One such cause that has launched a campaign on is run by a group of classmates who attended high school with someone who was diagnosed with a left frontal brain tumor. As the young man continues to battle cancer through hospital visits, rehabilitation days and chemotherapy, the medical bills continue to rise. To help the patient pay for these costs, his high school class of 2001 peers are raising awareness and money to support his cause. Because the cause is being run by a few individuals and targeting a relatively small population, the social platform is ideal for easy sharing of information at little cost.

Community Supports Family: Similar to the campaign being run by high school classmates, a small community launched a account to help support a family afflicted by cancer. The husband and father, Joe, recently passed away, leaving behind a wife and son and a mountain of medical bills. The community is joining forces online to raise awareness of the husband’s passing and how small donations can make a big difference in the family’s life. The goal of the campaign is to not only raise money for the wife and son, but also encourage friends to reach out and offer condolences and support for the grieving family.

Wrangling Funds: Because medical bills can be so costly, many groups will turn to social platforms to raise money for specific needs to alleviate the financial burden on loved ones. While friends and family cannot help support a family through an entire illness, small contributions made online can be pooled together to make a dent in what may seem like an endless pile of bills. One such group is helping a wife and mother pay for a kidney transplant. The page explains that the woman’s sister is able to donate her kidney, but the cost of the procedure is beyond the family’s means. With minimal donations from people in the community, the family will be able to save a life and keep moving forward.

Keeping It Together: Just as medical bills can severely hinder a family’s ability to grow and prosper together, so too can issues with immigration and residency. One cause on is working to keep a small family together in the face of immigration reform. The husband and father of a family is at risk of being deported to Canada, with the potential of being banned from the United States. His wife and daughter, however, are U.S. citizens and would be without him if he is unable to complete the naturalization process. The social campaign aims to raise $3,500 to pay for his ban waiver, green card and legal fees to ensure he can stay in America and be with his family.

The Small Things: In light of the current economic downturn, many families are realizing the importance of even the smallest necessities that allow each member to function and thrive daily. When a mother of a 4-year-old recently crashed into a tree after her car’s brakes failed, injuring her husband, the family was left with a totaled car, insufficient insurance payouts and significant medical bills. Without a car, the family cannot support themselves, and thus a social campaign was launched to pool resources to get a car for them. Because it is a one-time campaign, the social platform is ideal to raise awareness quickly without costing the family even more money when seeking donations.

Project Support: Another way social fundraising efforts can help small causes is by providing financial means for business ventures. In the age of the internet, small companies can be launched quickly, centered on a website with minimal overhead. As a result, many entrepreneurs require small investments to start a new project, and social fundraising sites can help raise this money. One man who is afflicted by Crohn’s disease is looking to start a dating website to connect single people with similar conditions to one another. The website will not only build a strong community to support each other, but also send a portion of the proceeds to the Crohn’s & Colitis Foundation.

One Small Voice: Just as social platforms are being used by communities to help support an individual or family, these platforms can also be used by one person to support a larger group. One person was recently moved by the services offered at the Daniel’s Music Foundation, which supports music education and performances for young students. After enjoying some performances, the individual is looking to help the foundation expand its operations by donating a room in its new location in New York City. The individual has experienced first-hand the potential of the foundation and what it can do for many young performers. He wants to ensure those services are available to more children, and hopes the social platform will connect the cause with like-minded donors.

Fundly News Roundup: School and University Fundraising

Many student organizations or charities are going social, finding creative ways to raise money and awareness for their causes. Because the groups want to improve education and opportunities for youth, they are turning to modern technology and digital communications to spread the word and incite interest across the nation.

Bringing in students from abroad: One such student group is known as Jusoor, or Bridges, which is a network Syrians and supporters looking to enhance educational opportunities through development projects. The organization has established a membership program for students in Syria who want to come to the United States to study. The initiative has garnered 46 grants for emergency tuition to support participating students who cannot pay for the education. Most of the students in Syria who join the network are already enrolled in a university and are coming to the United States for diversity and cultural experiences.

The Illinois Institute of Technology is working with Jusoor and providing partial scholarships for 50 Syrian students totaling $1.2 million. The organization is hoping through the use of social media it can reach out to other educational organizations and student groups to raise funds and awareness.

Authors boost fundraising efforts: One student at Kent State University felt inspired to do her part to help those affected by the tsunami in Japan, turning to Twitter to gather information and create awareness. Famed author of the book “Fifty Shades of Grey,” E.L. James, saw what Alexandria Rhodes was doing and wanted to help her reach her goal of $5,000. In just three months, the social media fundraising campaign generated $70,000 in donations toward tsunami relief. With the addition of James’ support, Rhodes and her friends were able to collect donations from other students as well as 218 authors. The organization used Twitter, Facebook and other social media platforms to reach out to famous and not-so-famous donors to surpass their goal.

Retreat calls for funding: A religious group in Saraland, Alabama, is also using social media and to raise funds for student opportunities. The student ministry of Pentecostals of Saraland has an annual youth retreat for local teens that aims to guide young adults through challenging years while providing support through the organization. The nonprofit religious organization has launched a social media fundraising campaign to spread the word to local teens who may want to participate as well as community members interested in supporting the cause.

Running for learning: Many marathon runners select a cause they wish to run for, and then fundraise to meet a certain goal before partaking in the event. One athlete looking to run in the Columbus Marathon in Ohio has selected the Robinson Community Learning Center as her cause, encouraging friends, family and community members to give what they can toward the center.

The runner holds a special place in her heart for the Robinson Community Learning Center in South Bend, Indiana, as she used to work there and help run after school programs, field trips, counseling and tutoring activities. Seeing what a difference the center can make in a student’s life first-hand encouraged the runner to support the organization after leaving her position.

Investing in awareness: A group at Virginia Tech known as PRISM (Pampling ReInventing Social Media) was first started by the Pamplin College of Business, which was looking to reshape its image. The organization decided to invest time and energy into creating a social media presence to improve personal communications with students and the community. PRISM aims to leverage social media channels to interact with the student body to achieve fundraising and awareness goals. The end result is a self-made media organization that provides a communication network within a college community that works toward agreed upon initiatives and projects. The group has teamed up with several nonprofit organizations such as Relay For Life, encouraging students to get involved and help make a difference.

Fundly News Roundup: The Power of Social Media

As social media fundraising continues to develop, new reports are emerging to show some of the ways in which non-profit organizations are using the platforms to their benefit. Meanwhile, individuals and groups are hard at work raising money for good causes and events through a variety of online channels. Here’s a roundup of the week’s news in online and social fundraising.

The power of social media

Social Charity Index – Researchers in Great Britain recently released the results of the second annual Social Charity Index, which looks at the top 100 non-profits in the country to determine how they are using social media for fundraising and whether their approaches are effective, according to The Guardian newspaper. This year’s report found that charities with a smaller network of more engaged supporters tend to be more effective at raising funds through social media than some of the larger groups with hundreds of thousands of followers. Regardless of the amount of followers, however, organizations that engage with their supporters to get them involved in a cause find the most success.

Ch-ch-ch-ch-ch-charity bomb!

Sioux Falls State Theater – Recently, the Sioux Falls State Theater in South Dakota embarked on a social media fundraising experiment to see how effective so-called “money-bomb” fundraising can be. The historic movie theater will spend 24 hours bombarding its Facebook fans with appeals for donations of just $5. The theater’s owners are hoping the campaign not only raises money to help renovate and reopen the theater, but creates an online audience even before any tickets are sold, according to local CBS affiliate KELO.

‘8 for 80′ – Supporters of Colorado’s Proposition 80 recently embarked on a similar social media “money-bomb” campaign in support of their cause. According to The Weed Blog, recently held a 36-hour campaign to raise $8,000 to support the proposition, which calls for the legalization of marijuana in the state. The proposition recently received the endorsement of former Colorado Secretary of State Bill Bradbury.

Canceled reunion

4Brant – Recently, Brant Dye alerted his old high school buddies that he wouldn’t be able to attend their reunion because his testicular cancer had come out of remission and metastasized into his lungs. In response, his former classmates started a campaign to raise $620,000 to help with his treatment. According to the campaign, Brant’s friends chose Fundly for its good user experience and secure processing, and hope friends and family will share the campaign on their Facebook and Twitter accounts.

Funding the hearts and funding the arts

Have a Heart for Myles – With a few days left to go, the owners of Myles the dog, who was diagnosed with a rare heart condition that requires surgery, announced they had reached their $2,500 goal to fully fund the procedure. The rescue dog was diagnosed with Patent Ductus Arterosis, which can increase blood flow through part of the heart, causing it to work significantly harder. The procedure will limit blood flow, permanently fixing the condition.

Dance to the Beat – The Eau Claire School of Dance in Wisconsin held its first ever charity event on September 29, according to the Leader-Telegram. The “Dance to the Beat” fundraiser was a four-hour dance-a-thon to raise money for the American Heart Association. Teams of dancers collected pledges from family and friends for each hour of dancing.

Youth Orchestra of Bucks County – In an effort to give the children of the Youth Orchestra of Bucks County an opportunity to learn from renowned violinist Mark O’Connor and play alongside him in a professional concert hall, the YOBC recently turned to to raise $16,000. If successful, the group will perform at the War Memorial in Trenton, New Jersey.

Fundly News Roundup: The Year of Crowdfunding Continues

The federal government ruled recently on whether small business startups can use crowdfunding as a method for raising capital, while individuals and organizations across the globe continue to use social fundraising to meet their needs. Here’s a roundup of the week’s fundraising news:

The SEC Rules!

Securities and Exchange Commission – Following the direction of President Obama, who included a provision calling for business crowdfunding in the recently passed JOBS Act, the Securities and Exchange Commission decided recently to establish a set of rules that will allow ordinary investors to work with emerging enterprises to create businesses and jobs, according to Forbes. While a lot of the details are still emerging – the SEC hasn’t yet ruled on full-blown business funding and the deadline isn’t until December 31, Forbes said – it is likely the new guidelines will change the nature of crowdfunding portals entirely.

Fundly in the news

Michelle Shutzer – When Michelle Shutzer decided to try a naturopathic approach to her cancer treatments, she found the therapies were not covered by her insurance. Though she was reluctant to ask for help, a friend convinced her to start a campaign to raise money for her treatment. The campaign, which was featured recently on the front page of the San Francisco Chronicle, is fast approaching its $20,000 goal.

Educated initiative

IIT-Jusoor Scholarships – Jusoor, which means “Bridges” in Syrian, is an organization that focuses on helping Syrians through education and other initiatives. Recently, the group partnered with the Illinois Institute of Technology to kick off a fundraising campaign with the goal of helping 50 Syrians travel to the United States to earn their undergraduate degrees. The campaign concludes at the end of September.

A.S.I.A. – The A.S.I.A. organization recently started a project it hopes will help raise money to sponsor two high school students for an Annual College Preparatory Educational Program and Black College Tour. The goal of the program is to help high school juniors and seniors visit historically black colleges and learn about some of the educational opportunities available to them. The tour will pass through Howard University, Coppin State, Morgan State and Bowie State before returning to Buffalo, New York.

Happiness is a warm bun

Hungry 4 Happiness – A new fundraising campaign from Project Happiness will use social media outreach and blogger calls-to-action to spread the word about a series of dinner parties being hosted as part of the “Hungry 4 Happiness” initiative. According to, participants in the campaign will be encouraged to post pictures of their dinner on Facebook, Twitter and Instagram, which will enter them in a competition to win a two-month supply of coconut water from one of the project’s sponsors. All proceeds go to provide school supplies around the world.

Stop and smell the (virtual) roses

Flowers of Thanks – Across the ocean in England, the Meningitis Trust has created a new fundraising campaign it says is designed specifically to be shared online. The virtual “Flowers of Thanks” garden is a website where people can make a donation and plant a flower in memory of a loved one who was affected by the disease. The site accepts donations of £10 or more, and allows people to share their stories with others.

Community action

The Amazing Raise – A non-profit group in Richmond, Virginia, exceeded all expectations when it broke a fundraising record within eight hours of launching the 36-hour “Amazing Raise” campaign, according to the Richmond Times-Dispatch. The state’s governor even remarked on the accomplishment via Twitter, noting that, “Folks are revved up and we love it!” Proceeds were disbursed among a variety of area groups.

Fundly News Roundup: Stand up for Worthwhile Causes

Individuals and organizations alike are turning to social fundraising to help fund charities, pay for medical treatments and stand up for worthwhile causes. And soon, non-profits will be able to attend an event geared toward helping them make the most of social media in their fundraising campaigns. Here’s a roundup of the week’s fundraising news.

Social media for social good

Social Media for Non-Profits – On September 19, Columbia College in Chicago will host the next in an annual series of conferences to educate non-profit groups about the ways they can use social media to expand their reach and raise more money for their fundraising goals. Lecture topics at the one-day event include: “Getting your social media strategy off the ground;” “Google Plus for non-profits;” and “Leveraging social media for your events.” Registration information can be found online at

Organizational fundraising

Greenpeace, U.K. – Recently, the British chapter of environmental activist group Greenpeace began contacting potential donors through social media to tell them about a new monthly giving program. According to, the new initiative, LiFE, offers donors a limited edition print, welcome pack and frequent communications in exchange for a pledge of at least £6 – about $9.50 – per month. The initiative is designed to give supporters more information about how their donations are used.

United Way, Oregon – The United Way in the Klamath Falls area of Oregon recently announced its fundraising goal for the next year: $755,000. According to local newspaper the Herald and News, this represents a 1 percent increase over last year’s target. The organization helps fund local groups that work with drug abusers and victims of domestic violence, as well as food banks and mental health counseling services.

Fundraisers take a ‘stand’

Oak Park and River Forest, Illinois – Lemonade stands are a classic way for children to raise money, but some residents in the Chicago suburbs of Oak Park and River Forest are using the stands to benefit a variety of children’s charities on the anniversary of 9/11. Over the last decade, the amount of money raised by the group has grown – last year, according to the Journal of Oak Park and River Forest, they raised more than $16,000 for the Thrive Counseling Center. This year, they hope to raise $20,000.

Individual charity

Love for Justin – On August 26, Justin Lake was severely injured by a drunk driver while vacationing with his friends in Tobago in the Caribbean. He was airlifted to Trinidad and then flown back to Atlanta in critical condition, and now his family is trying to raise $100,000 to cover the cost of his treatments. The ongoing campaign has so far raised more than $16,000.

We <3 Tanea – After Tanea Ysaguirre was diagnosed with an aggressive form of breast cancer, her friends and family banded together on to raise money to help pay for her treatments. After just a short amount of time, they are 65 percent of the way toward their $5,000 goal.

Friends of Arash – Over the summer, Arash Bayatmakou broke his back after suffering a several-story fall. Although he has made enormous progress with his physical therapy and recovery, his family is struggling with medical expenses. Their campaign has so far been able to raise nearly $29,000 of their $35,000 goal, which they say will go to cover the cost of services and supplies that aren’t covered by their insurance.

Online Fundraising & Social Media Terms for Beginners

Over the weekend I attended an event and met a nice older gentleman who worked at a nonprofit organization. While I was discussing some of what we do here at Fundly, a glazed look came over his eyes and he just stood there smiling. I realized that so many times we take for granted that people naturally understand, and are involved in, the world of technology these days. Since you may be new to the nonprofit world, social media, or online fundraising, I thought it would be nice to take a moment to briefly explain some commonly used terms.

Blog – an informational website that has a particular theme and consistent updates. It is an ongoing commentary on topics of interest that allows readers to interact via comments, likes, and shares.

Crowdfunding – enlisting individuals to network and pool resources via the internet to support a cause or organization. For example, in the fallout of a natural disaster, many people log on to a popular website and donate to an organization aiding those affected by the destruction, sharing with and encouraging their social networks to do the same.

Like – supporting or showing approval to a comment made on Facebook. A virtual thumbs up!

Microblogging – mini updates of what you are working on, sharing articles that you like, or attaching pictures that you would like others to see. What people “post” on Facebook or “Tweet” on Twitter.

Online Fundraising – raising money for a cause or organization using internet resources, such as social networking sites and e-mail.

Post  – status updates, comments, pictures, and shared content on Facebook.

Retweet – reposting what someone has already Tweeted for your followers to read.

Search Engine Optimization (SEO) – the process of improving the visibility of a website in a search engine’s organic search results, such as Google or Bing. SEO incorporates keywords into a website that will result in a higher ranking in search results and, ultimately, more traffic to the website. Think about what words people will type into the search engine to find out more information about your organization or topic and highlight those terms on your site.

Share – reposting others’ content onto your own Facebook Page to share with your friends or followers.

Social Media Fundraising – using social media networks (such as Facebook, Twitter, and Google+) to raise money by sharing donors, updates, thank you’s, and supporters. This also entails encouraging donors and supporters to promote and share your cause.

Social Media Network – Facebook and Twitter are the two most popular social media networks. They allow people, businesses, and organizations to create a profile/account to connect with other people or organizations they know that are registered there. Once you approve of someone connecting to you on that site, you can read what they write and they can see what you write (also called a “post” on Facebook or “Tweet” on Twitter). Other popular Social Media Networks include: LinkedIn, Google+, Pinterest, and Instagram.

Tweet – comments that are made on Twitter.

Webpage – most websites have various links that are connected to the website. Picture the website as a book and each tab a separate chapter.

Website – the compilation of webpages that makes up a specific website.

Widget – “Widgets allow users to turn personal content into dynamic web apps that can be shared on websites where the code can be installed. For example, a “Weather Report Widget” could report today’s weather by accessing data from the Weather Channel, it could even be sponsored by the Weather Channel. Should you want to put that widget on your own Facebook profile, you could do this by copying and pasting the embed code into your profile on Facebook.” Wikipedia can say it better than I can!

If I’ve left any terms out that you would like to know more about, please leave a comment below. Also, if there is a relevant term that you would like to add, please post your idea in the comment section also.

Fundly News Roundup: Looking to the Future

In one newly launched campaign, a Seattle-based comic artist raised money to protect the legacy of a 19th-century inventor by tapping into the “electrifying” power of social media fundraising. However, this campaign was only one of many to see remarkable results as August began to wind down. Here’s a roundup of the week’s fundraising news.

Tesla museum fundraiser gets a jolt

Let’s Build a Goddamn Tesla Museum – Nikola Tesla was an inventor in the late 19th and early 20th century who was instrumental in bringing electricity to the world. But despite his enormous contributions to science and society, there is no museum honoring his work. Recently, artist Matthew Inman sought to change that, kicking off an online fundraising campaign to buy Tesla’s former laboratory in Long Island, New York, and turn it into a museum. After just a week, Inman had raised more than $1 million, far exceeding his $850,000 target.

Athletic supporters

Fans for Fruth – The Fond du Lac School District in Fond du Lac, Wisconsin, has been raising money to revamp its Fruth Memorial Athletic Field, and is nearing its $800,000 goal, according to The Fond du Lac Reporter. The field has been home to Fond du Lac and St. Mary’s Springs’ football teams for more than 90 years, and is set to receive a new entranceway and pavilion, press box, concession stands, restrooms and increased handicap accessibility, the source said.

Final wishes

Michael Antcliffe – After being diagnosed with cancer in 2011, then-36-year-old Canadian Michael Antcliffe asked his friends and followers on Facebook to donate $10 to cancer research upon his death, according to the CBC. Last week, Antcliffe passed away, and so far his social media fundraising effort has raised more than $20,000 to help local cancer patients in Thunder Bay, Ontario. Glenn Craig, head of the Thunder Bay Regional Health Sciences Foundation, told the source it “really shows … the power of social media.”

Before I Die Wall – Following the success of similar projects in cities around the world, Kimberly Gambucci recently turned to to raise money to create a Before I Die Wall in Phoenix. The concept, originated by artist Candy Chang, encourages community members to share their hopes and dreams for the future in a public space. Gambucci is hoping to raise $2,000 by October to complete the project.

Organizational success

The Boys & Girls Club of Salem – In New Hampshire, the Boys & Girls Club of Salem recently implemented a new donor platform that takes advantage of social media fundraising to achieve its fiscal goals, according to Within a week of using the new online fundraising platform, the organization was able to raise $15,000 to replace a gym floor, the group’s executive director told the source.

Epilepsy Society – Across the pond in England, the Epilepsy Society was able to increase its donor contributions by 15 percent over the last year, despite having cut its overall fundraising budget by more than 15 percent, according to Civil Society Media. Epilepsy Society Fundraising and Marketing Director Bridget Gardiner told the source that the increase resulted largely from a significant investment in social media fundraising campaigns.

Schooled in the art of fundraising

Fundraising for Education – Non-profits aren’t the only ones to have tapped the power of social fundraising. A growing number of students are taking to the platform to raise money to cover the cost of education. recently highlighted the story of one young man from Central America who was able to finance his education at Cornell University and move his family to Ithaca, New York, after sharing the story of the gang-related murder of his childhood best friend, and his ambition to improve public policies in his home country.

Fundly News Roundup: Viral Videos & International Aid

Non-profit organizations can put a lot of weight behind their social fundraising campaigns by adding video content, and one expert in the field recently offered some insight into the best ways to make an eye-catching fundraising video. Meanwhile, a campaign has captured the imagination of the fundraiser’s local community, spurring an incredible amount of donations in the last week. Here’s a roundup of these stories and some of the week’s other social fundraising news:

A video’s worth a thousand words

The DoGooder Non-profit Video Awards – Recently, Michael Hoffman, president of video agency See3 Communications, sat down with and offered some do’s and don’ts for non-profits that want to add video content to their fundraising campaigns. One of the points he stressed was that organizations should not focus on themselves, but rather the people they serve. Fundraising videos should also include a clear call to action, he said.

Social change and lemonade

Make a Stand – As we reported two weeks ago, 8-year-old Vivienne Harr recently embarked on a campaign to raise $125,000 to help end child slavery, and her cause appears to have caught on. Not only has the local media in her hometown of Fairfax, California, started reporting on her ambitious goal, media outlets around the world have picked up the story, leading to more than $20,000 donations in a single day. On her page, one supporter pointed out, “You made the news in Brazil.”

Local and international aid

Lisa King for Gaza, Mozambique – Habitat for Humanity helps build shelters for impoverished families all over the globe, and one woman has turned to to raise money for the cause. Lisa King is just shy of her $2,000 goal to fund her trip to Mozambique, where more than half the population lacks adequate shelter. King has nearly two months left to accomplish her goal.

The Center for Pranic Healing – One organization is hoping to relieve the suffering of humanity in a different way. The Center for Pranic Healing teaches people to use their energy to promote healing, health and happiness, which group leaders say will lead to a balanced life. The center has set a goal to raise $500,000 over the next three months on its campaign, to promote its teachings.

Fundraising for a song

Daniel’s Music Foundation – At age 12, Daniel Trush suffered a brain aneurysm and spent nearly three years in recovery. Today, at 27, he is fully recovered and has his own music foundation, which offers free music lessons to all individuals in the New York area who have disabilities, including children, veterans and the elderly. The $25,000 one avid supporter hopes to raise through will go toward establishing a space for the foundation in New York City.

Fundraising is for the dogs

The British Columbia Society for the Prevention of Cruelty to Animals – Across the border in British Columbia, Canada, local celebrities were recently locked away in kennels, relying on friends to raise money for the B.C. SPCA to get them out. One prominent prisoner, Erin Cebula of Entertainment Tonight Canada, told regional news source The Province that she had “been doing most of [her] fundraising by social media.”

Puh-puh-puh-poker face

Charitable poker runs – One popular fundraising activity appears to be banned in the state of Kansas, according to Nonprofit Quarterly. During a motorcycle poker run, bikers ride from location to location collecting playing cards and hoping for the best poker hand possible. According to the state of Kansas, however, this constitutes gambling and is illegal. But one Kansas official has come up with an interesting workaround: Bikers can throw darts to try and hit their desired card, making it a game of skill instead of chance.

Fundly News Roundup: Social Media & Peer Support

A recent roundtable discussion with the leaders of some of the most powerful social networking sites in the world revealed some of the many ways non-profits can use social media in their fundraising efforts, and gave clues to the future of philanthropy. Meanwhile, individuals and organizations across the country have been taking action to support their friends and communities – sometimes quite literally. Here’s a roundup of the week’s fundraising news:

Social support

The Fast Company – Recently, business media magazine Fast Company gathered some of the top brass at websites like YouTube, Facebook, Twitter, LinkedIn and Zynga to discuss the impact social media has had on non-profit fundraising and philanthropy. Speaking to reporter Farhad Manjoo, Hunter Walk, director of product management at YouTube, said successful social fundraising campaigns have to have three components: “content, community, and a call to action.”

Extra support

BraLaPalooza – A Chicago-based non-profit is using social media to get the word out about an upcoming event. Support1000 is an organization that collects new and gently-used bras to give to social services organizations that help women. The group recently took to Twitter and to spread information about BraLaPalooza, a one-day event on August 25 during which volunteers will sort and ship more than 15,000 bras to organizations around the world.

Support the troops

8-6-11 – Just over a year ago, 31 U.S. soldiers were shot down and killed in Afghanistan. Many of those soldiers were Navy SEALs. Recently, a campaign was started to raise money to help their surviving family members, and to honor their memory.

Honor Flights – On August 7, the Lafayette, Indiana, chapter of the Gold Star Moms held a charity event to raise money for a chartered flight to Washington, D.C., for local World War II veterans. These trips, called Honor Flights, allow these ex-soldiers to visit the nation’s capital and view the recently erected WWII monument. A flight scheduled for September already has 84 veterans signed up, and an October flight is more than half full, according to The Journal & Courier.

Child support

Zumbathon – A recent tragedy in Colorado Springs, Colorado, left three children orphaned. To help raise money to support them, their grandmother held a charity event on August 4 during which more than 200 attendees worked out to the popular dance-based exercise, Zumba.

Robert’s Frozen Custard – Another trio of orphans from Germantown, Wisconsin, were the beneficiaries of a supportive community recently when local merchant Darren Stamm announced he would give 100 percent of the profits from his Robert’s Frozen Custard Shop on July 31 to the youngsters. Hundreds of people lined up for this event, according to local Fox affiliate WITI. It was the first of three planned for the kids. The second took place August 11 at Fat Charlie’s Restaurant in Richfield, Wisconsin.

Life support

The Fleisher Foundation – An organization dedicated to heart health recently completed its fundraising goal through The Fleisher Foundation announced this week it has raised more than its $10,000 goal in a campaign to promote CPR training and combat sudden cardiac arrest. The money was raised as part of the foundation’s annual 10k Mud Run, during which participants take to the Marine obstacle course at Camp Pendleton.

Healing Hands – A fundraiser was held recently in Bristol, Virginia, to benefit the Healing Hands Health Clinic, which provides healthcare to low-income members of the community who can’t afford insurance. Donors shared their personal experiences with the organization during the Cirque de Soleil-themed party and helped raise $100,000 to support the healthcare provider, according to the Bristol Herald Courier.

Fundly News Roundup: Individuals, Organizations, & Social Justice

Caption: Across the country, people have been collecting money for a variety of causes. Here’s a roundup of the week’s news.Alternate Text: Across the country, people have been collecting money for a variety of causes. Here’s a roundup of the week’s news.
Issue Codes
Social Fundraising

In the wake of a tragic shooting, survivors and supporters are banding together to raise money to help victims and their families. Meanwhile, individuals and organizations around the world have been kicking off campaigns to bring social justice, spirituality and strength to those in need. Here’s a roundup of the week’s fundraising news.

Fundraisers for Aurora

Aurora, Colorado – On July 20, a shooting took place in a crowded movie theater in the Denver suburb of Aurora, leaving 13 dead and dozens more injured. In response, the families of victims, along with members of the local community, have initiated several fundraising efforts to help cover the cost of treating those who were wounded. Colorado Governor John Hickenlooper has been working together with one charitable organization to organize a text message-driven fundraiser in support of the Aurora Victim Relief Fund. So far, they have raised more than $200,000, according to the organization.

… And justice for all

Make-A-Stand – After learning about child slavery on a trip to California with her family, 8-year-old Vivienne Harr decided to help put a stop to it. To achieve her goal, Vivienne has built a lemonade stand and intends to use it to raise $150,000. She has also started a fundraising page so anyone can support her campaign by buying a virtual cup of lemonade. The pre-adolescent abolitionist is also enlisting the support of her fellow kids in starting their own lemonade stands for charity.

Badass Brooklyn – Another dedicated group of individuals has started a campaign to liberate a group of oppressed prisoners – but these captives are of the canine variety. Badass Brooklyn Animal Rescue finds dogs in high-kill animal shelters in the South, buys them, vaccinates, spays or neuters them, and finds them a home with a caring family in the New York borough of Brooklyn. Every “Badass Friday,” the group asks followers to donate $5 – roughly the cost of a beer or coffee.

A higher calling

Shoreline Church – On September 16, the Shoreline Church in Palm Beach Gardens, Florida, will open its doors and give its first service. Until then, the church organizers are attempting to raise $30,000 during the month of August through The “30.30” campaign – $30,000 in 30 days – is raising money to help cover the cost of everything from a sound system to the toys in the children’s area.

Healthy initiatives

Golf to Conquer Cancer – Across the border in Canada, thousands of golfers are gearing up for what is being billed as the “world’s largest golf fundraising event ever.” During the one-day, nationwide Canadian event, slated for next summer, golfers will band together in teams of four and swing their clubs for charity. Proceeds will go to a variety of cancer research centers in each province.

A World Without Cancer – Back home, socialites in California’s Silicon Valley will gather together at the Third Annual World Without Cancer gala on August 24. Hosted by the American Cancer Society, the black-and-white ball will feature silent auctions, live music and gourmet dining for $175 per ticket.

Old-school social fundraising

Henderson County Education Foundation – An old-school form of social fundraising is alive and well in Henderson County, North Carolina. The HCEF on August 5 hosted an ice cream social fundraiser and membership drive. Membership fees support the education foundation’s operation costs and help fund other events, including a Fall Golf Classic and a barbecue expo, according to The Times-News.

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